Doodles wanted a mind-blowing tech-infused immersive mini-golf course that ignites the imagination and pushes artistic boundaries, celebrating their brand at Art Basel Miami 2022. This innovative experience merges art, technology, and the joy of mini-golf into a harmonious blend that captivates visitors. With each hole, participants find themselves transported into whimsical digital landscapes, where neon colors dance across projection-mapped backdrops, interactive sculptures come to life, and soundscapes transport them to alternate dimensions. From giant glowing mushrooms to floating depictions of iconic paintings, every element is designed to stimulate creativity and spark a sense of wonder. Players can even use augmented reality glasses to interact with virtual creatures as they navigate the course. The tech-infused immersive mini-golf course at Doodles provides an unforgettable journey that combines the thrill of the game with the enchantment of art, leaving participants with lasting memories and a renewed appreciation for the boundless possibilities of creativity in the digital age.

Creative Ideation and development of ideas for hole design, features, interactivity, and integrating tech-infused effects as players traverse the course.

Taking ideas from sketches and diagrams, as well as architectural models, then applying materials and designing lighting (positioning fixtures, production lights, etc.), to convey the look and feel. this serves to show the client and get approvals, and also to guide production as the pieces come together IRL!